For Coaches

Run your coaching practice in one place.

From the first planning session through the quarterly board overview — every client, every engagement, one account. The official software for implementing Scaling Up, with the coach tools built in.

Included in your coach account — no additional cost to you
The Coach menu in Align, open in the top nav, showing Schedule Meeting, Coach Prep, Resources, Engagement Plans, and Coach Notes
The Coach menu — every coaching tool lives under one menu in your existing account.
Why Scoreboard for Coaches

You already teach the discipline. Your tools should hold it.

Scaling Up works when the rhythms hold between sessions. Scoreboard keeps the OPSP, priorities, huddles, metrics, and KPIs live in one place — so you see whether the plan you built together is actually moving, without waiting for the next call to find out.

One methodology, every client

Your engagement structure lives in the software, not in your head.

Prep that is already done

Walk in knowing what is really going on, before the room.

Drift you can still fix

Spot the slip in week four, not at the quarterly.

Proof Every Quarter

The quarterly overview assembles itself from work already done.

Coach Tools

Everything you need to coach your clients.

Seven tools, one login — inside the Scoreboard account your clients already use.

Engagement Plans

Your methodology, running the same way on every client.

Your practice stops depending on which clients you happen to have bandwidth for this month — the structure lives in the software, so an engagement holds its shape whether you are deep in it or three weeks out.

An Engagement Plan's base plan, showing the structure an engagement holds across every client
An Engagement Plan — structured and holding its shape across every client.
Coach Preparation

Walk into every planning session already knowing what is really going on.

Discovery you would otherwise spend a week chasing across calls and emails happens while you are working with other clients. Two steps, and you are in the room already knowing what matters.

Step 1

Interview

Name the company, give us their website, and the agent builds its own context on that business before it speaks to anyone. This is not a form. Your participants are not filling anything out and they are not typing — each one has a real conversation with an agent that drills into every answer to get underneath the surface response.

Setting interview focus areas and choosing a report delivery date when creating a new interview prep
Interview setup — pick the focus areas, set when you want the report, the agent handles the rest.
Step 2

Brief

You get a 30-second read on the engagement, decision-grade insights, and the places where the CEO and the team see the business differently. It closes with a suggested plan for your session: opening questions and the threads worth pulling on. The plan is suggestive, not prescriptive — it tells you where to look, you decide how to coach it.

A Coach Brief's 30-second read, summarizing the engagement and the CEO's situation
The Coach Brief — a 30-second read on the engagement, before you are in the room.
Scheduling and Coach Notes

Every client’s history in one place, not scattered across your own files.

Clients book time with you directly through Scoreboard, and every session has a home against the client record. Coach Notes let you remind yourself of the details before a check-in or strategy session — private to you and your team.

A Coach Note against a client's record, private to the coach and their team
Coach Notes — the details from your last session, waiting for you before the next one.
Priorities, Metrics, and Huddles

Know a client is drifting while you can still do something about it.

You see whether the quarter’s priorities are moving, whether the numbers are trending, and whether the huddle rhythm is holding — without waiting for the next call to find out. Spotting the slip in week four makes you indispensable. Finding out at the quarterly makes you reactive.

The Company Dashboard's Priorities, Huddles heatmap, and Metrics, shown on desktop and mobile
Priorities, Huddles, and Metrics — together on one dashboard, desktop or mobile.
Resources

Deliver your IP once, and see who is actually using it.

Share your frameworks and tools across every client instead of rebuilding them for every engagement. You get download visibility back, so you know which clients are leaning in and which have gone quiet — long before it becomes a renewal conversation.

The Coach Resources list, showing each resource's last-updated date, download count, and visibility
Your Resources —shared once, with a real Downloads column showing who’s actually opening them.
Real-Time Stats

See which clients are actually executing, without opening a single account.

Pull up your client list and see execution metrics for every company you coach, side by side. You find out who is slipping before your next call with them — not during it.

The more of your practice lives here, the more that view is worth.

A client's Company Dashboard in Align, showing live Priorities and metrics
Live, not last-updated — the same real-time view your client sees, for every client on your list.
Smart Pulse Report

Show your value in the room where renewal gets decided.

If your client has been running huddles, tracking priorities, and managing KPIs in Scoreboard, they have been building the foundation for their quarterly overview without realizing it. One click assembles a structured, presentation-ready draft from Priorities, KPIs, Annual Initiatives, and the One-Page Strategic Plan — fit for a board meeting, a leadership review, or your own coaching session.

That overview becomes the starting point for the next planning session — the cycle begins again.

Frequently asked questions

Does this cost my clients anything?

Your coach account is free — there is no extra cost to you for anything on this page. Each client must have their own paid Scoreboard account.

Is this built for Scaling Up specifically?

Yes. Scoreboard is the official software for implementing Scaling Up. The One-Page Strategic Plan, the daily and weekly huddle rhythms, priorities, and Critical Numbers are native structures in the product — not a generic tool you configure into shape.

What happens to my notes and history if a client leaves?

Nothing gets lost. Every session, note, and interview stays tied to the client's record in your account, whether that client is active, paused, or gone.

How does this relate to Align?

Align Technologies Corp is the software company that powers Scoreboard. Your account, your clients, and your data live on Align’s infrastructure, which is why you will see Align’s name on the login and in our privacy and cookie policies.

One client gives you a tool. Every client gives you a practice.

Run Scoreboard across every engagement and you get something no single client view can give you: every plan, every trajectory, and every client at risk, in one place. A coach running three clients here has three tools. A coach running all of them has a practice they can see.

Included in your coach account. No additional cost to you.