Valuation
What your business is worth, what drives the multiple, and the value gaps worth closing before you sell.
Understand what a buyer is actually paying for
Two companies with identical revenue can sell for very different multiples. The difference is rarely performance - it is risk. Buyers pay more for earnings they believe will continue without the current owner, and discount heavily for anything that looks fragile.
This topic covers how businesses are valued and, more usefully, what moves the number. Common valuation methods and when each applies, why recurring revenue commands a premium, how customer concentration destroys value, and the effect of owner dependence on the price you are offered.
You will find guidance on getting a realistic baseline valuation, identifying the gap between what your business is worth today and what you need it to be worth, and prioritising the improvements that close that gap fastest.
