David Meerman Scott
AUTHOR of: Fanocracy: Turning Fans into Customers and Customers into Fans
David Meerman Scott is an internationally acclaimed business strategist, entrepreneur, advisor to emerging companies, and public speaker. He is the author of ten books, including “The New Rules of Marketing & PR” (now in its 6th edition and available in 29 languages), “Marketing Lessons from the Grateful Dead”, and “The New Rules of Sales & Service”. In his spare time he surfs and travels around the world for great live music. His newest book, Fanocracy: Turning Fans into Customers and Customers into Fans releases in January 2020.